NIKE WNBA ALL STAR

✣

The athletes of the WNBA are putting the world on notice. With electrifying play and unmatched passion, they're showing up, showing out and showing off, leading the way on and off the court.

Itch Projects partnered with Nike in order to design the typographic language for the WNBA 2025 All Star Game. Our goal was to capture the intensity of the brightest stars of the WNBA with a typography system that conveyed a sense of heat and electricity.


We developed a modular, textured treatment and guidelines that allowed for expression and consistency across touchpoints ranging from retail to apparel customization, to experiential builds.


TEAM: ITCH PROJECTS
ROLE: CUSTOM TYPOGRAPHY
CLIENT: NIKE